WHY RETENTION MATTERS!
Retention is the converse of turnover (turnover being the sum of voluntary and involuntary separations between an employee and his or her company.) Industry-wide and company-wide measures that track turnover rates reveal that most companies surveyed by the Center for Organizational Research had turnover rates in the 15 to 50 percent range, though a sizable minority enjoyed single-digit turnover.
Retention isn’t simply a “FEEL GOOD” issue. The retention of good employees matters for three important bottom-line reasons:
NUMBER ONE: The Growing importance of Intellectual Capital
NUMBER TWO: The link between employee tenure and customer satisfaction
NUMBER THREE: The High Cost of employee turnover.
In future postings we will examine in detail each of these three bottom line reasons!
Nancy J. Phillips, CPC, CTS
